Mobile location is an important attribute in a mobile
network. It is essential for the network to deliver
basic voice and short message service to the mobile
user. Location based services leverage on this information
to provide more enhanced, personalized services to
the mobile users.
Some of the possible location-based services are:
1) Push-based Location-based
Services
Friends/Customers Near
Me
This service notifies a mobile user when his friend
or customer is in an area close to him.
Advertisement and Promotional
Messages
This service notifies mobile user of sales in nearby
stores or sends electronic shopping discount coupons
to them.
Traffic Notification
This service notifies mobile user of any road congestions
or flight delays at the airport.
2) Pull-based
Location-based Services
Directory services
This service is able to locate the nearest bookshop,
hotel, cinema, restaurant, ATM machine, bank and
etc for you.
Travel Guide
This service guides you how to travel from your
current location to your intended destination.
Our mobile location
center provides the technology to enable both push-based
and pull-based location-based services. These services
shall give mobile users a new level of convenience
and provide Network Operators, Service Providers and
Content Providers with a new stream of revenue.
|